Senior CRM Automation Manager (m/f/d)

Drink More Water, together we grow.

Here at waterdrop®, we make drinking more water fun, convenient and most importantly, sustainable! Discover the world of innovative and eco-friendly hydration with our fruity little cubes – Microdrinks – that save up to 98% of plastic and carbon emissions (as compared to conventional pre-filled bottled drinks) and help score one for the planet. Our centrally located headquarters offers a vibrant environment, featuring an on-site restaurant and gym, not to mention the opportunity to connect with prospective colleagues from all over the world. With a successful online presence, 40+ stores around the world, dedicated B2B partners and over 22,000+ retail and branded stores, we can’t wait to take this journey to the next level – with you!

Your responsibilities at waterdrop®:

• As a Senior CRM Automation Manager (m/f/d) you are overseeing the retention & CLV of our existing customers and are responsible for optimizing the communication along the customer journey of our B2C target group
• You are continuously working on improving our sales funnel and marketing automation across all our core channels to improve our retention rate and CLV
• You continuously analyze our customer cohorts and drive customer research (customer feedback, NPS) in order to derive actionable insights & optimize the customer journey
• You own the conception, implementation and analysis of our marketing automation to leverage our business in all markets
• You leverage AB-/multivariate Tests and consistently analyse data and performance to measure the effectiveness and derive further optimizations of all automations
• You collaborate with the content teams and tech to develop integrated communication with our customers

Strengths & required qualifications:

• You finished a Bachelor’s or Master's degree in Business, Marketing, Business Informatics or any other related field
• You have 4+ years of experience in CRM or Marketing overall and are well-versed in customer activation, retention marketing and lifecycle management
• You bring a data-driven mindset, like testing different approaches and know your way around Google Analytics.
• You have solid expertise in Excel and are familiar with visualization tools such as Google Looker Studio
• Besides your analytical know-how, you also stand out with your conceptual skills and have an eye for details
• Your ability to prioritize and your structured & strategic working approach enable you to prosper in a fast-paced, and results-oriented environment
• You love to work with people from different teams and backgrounds and your profile is rounded off by your fluent English skills

What we offer you:

• An amazing, ambitious and international team in a brand-new HQ in Vienna
• Individual development opportunities in one of the fastest-growing e-commerce companies in Europe
• €1000,- gross annual training budget, to develop in your field
• MyClubs sports vouchers, to have a sporty balance
• In-house restaurant with subsidized healthy meals, for a break with your colleagues
• Discount on your waterdrop purchases
• Legendary summer and Christmas parties!

The minimum salary for this position starts at EUR 50.000 gross per year on a full time basis. Depending on your qualifications, there is the willingness for overpayment.

We work in a changing world which offers great opportunities for people with diverse backgrounds and experiences. We seek to attract and employ the best people from the widest talent pool because creating value through diversity is what makes us strong as a business and enables us to solve important problems and deliver added value. We encourage an inclusive culture where people can be themselves, are valued for their strengths and are empowered to be the best they can be.

Wanna Drop in? Send your application documents in English or German through our online application system. We are looking forward to reading from you soon.