International On Premise Trade Marketing Manager – POS Management

From nightclubs, cafés, bars and festivals to quick service restaurants and canteens, the On Premise is a unique environment where people come together to enjoy an ice-cold can of Red Bull.

As an International On Premise Trade Marketing Manager, you'll support the development and management of POS tools, such as coolers and event equipment, to drive Red Bull's presence in restaurants, bars, events, and festivals. The role focuses on strategic POS activation, utilizing data analysis and market insights for fact-based decisions. Responsibilities include tracking orders, inventory, and placements, and overseeing the POS lifecycle in collaboration with various teams. The position also aims to improve POS availability and transparency across the supply chain and involves leading sustainability projects within the On Premise sector.

IN A NUTSHELL

This role focuses on analyzing global POS performance, generating actionable insights and KPIs, optimizing marketing processes, and driving sustainability initiatives, all aimed at positioning Red Bull as the top energy drink in all segments.

ON PREMISE POS STRATEGY

In this role, you'll gain a deep understanding of the On Premise landscape and apply POS strategies to meet the needs of customers, consumers, and Red Bull. You'll also be responsible for developing a strategic roadmap for POS solutions to position Red Bull as the top brand across all On Premise segments, while ensuring integration and alignment with the broader Red Bull On Premise strategy.

MARKETING DATA ANALYSIS & INSIGHTS

You'll analyze global POS performance data to identify trends, opportunities, and areas for improvement. You'll also generate actionable insights from this data to support decision-making and strategic planning. You'll conduct global inventory analysis and reporting, while developing and optimizing marketing processes for POS data tracking and inventory management, with a focus on improving efficiency.

SUSTAINABILITY & COMPLIANCE

You'll develop the On Premise sustainability strategy and ensure compliance with Corporate Sustainability Reporting Directive (CSRD) requirements as well as coordinate and track customer requests to support sustainability efforts.

COUNTRY SUPPORT

You'll coordinate and support country marketing teams in developing customized solutions for key lighthouse accounts, while also overseeing and monitoring local sourcing opportunities.

PROJECT MANAGEMENT

You'll collaborate with cross-functional teams to establish and implement processes for efficient end-to-end POS lifecycle management and will also participate in the planning, execution, and monitoring of the global POS lifecycle management project, providing detailed analysis and follow-up to ensure milestones are met and objectives achieved.

+5 years of experience in Trade Marketing, with a proven track record working with marketing and operations functions

Knowledge of the On Premise industry and Trade Marketing are required

Ability to analyze complex trends and connect the dots between multifaceted disciplines

Demonstrate exceptional, planning, project management, presentation skills and experience with managing different stakeholders

Exceptionally strong communicator that excels in translating complex business issues into practical and relevant terms whilst understanding cultural differences

Strong analytical with Strategic ability & teamwork skills

Self-motivated, innovative, solution-oriented mindset, self-directed, do-it-now” attitude, flexible and be able to work under pressure in a fast-paced team environment

Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 3.038,00 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.