Sr Product Marketing Specialist

We are seeking a Senior Product Marketing Specialist to join our Inductive Position Sensing Team, focusing on driving the growth and market potential of our inductive sensing products within the automotive sector.

Job Responsibilities:

• Strategic Planning & Execution: Contribute to shaping and implementing the strategy for expanding our product line’s market presence within the automotive industry.
• Go-to-Market Strategy: Assist in developing and executing go-to-market plans that enhance product positioning, drive revenue growth, and improve profitability.
• Opportunity AssessmentSupport the qualification and analysis of business opportunities, considering risks and resource requirements.
• Design & Business Development Collaboration: Work closely with the team to secure design-in opportunities and manage design-in processes and monitor the business ramp-up for new projects.
• Cross-Functional Collaboration: Collaborate with regional Sales, FAEs, and Application Engineers to optimize business support and execution.
• Value Proposition Advocacy: Promote the value of our technology across the value chain, including engaging with OEMs, Tiers, and influencing ODMs.
• Market Evangelism: Act as a champion for our technology by promoting its benefits to regional distributors and key industry stakeholders.
• Portfolio Management: Monitor and influence the profit and loss of the product portfolio.
• Market Research & Analysis: Conduct detailed market analysis to assess competitive landscapes and regional business dynamics.
• Product Launch Support: Coordinate and contribute to global and regional product launches and promotional rollouts.
• Stakeholder Representation: Represent the Product Line in internal meetings and external events, including customer meetings and industry exhibitions.