Senior Performance Marketing Manager (m/f/x)

CheckYeti is an ambitious growth company with an international team dedicated to creating unforgettable outdoor and nature experiences for our customers.

HOW WE WORK

At CheckYeti, we interact directly and collaborate closely with people across the company, from the management to the different teams (Marketing, Business Development, Product, SEO & Content, Sales & Operations). Our inclusive working environment makes everybody feel welcomed and appreciated, independently of their position or seniority.

As a detail-oriented and analytical Senior Performance Marketing Manager, you play a crucial role in leading the performance marketing function, overseeing the development of marketing strategies and campaigns, managing a team of professionals, and ensuring constant alignment with the company’s goals and strategy.

WHAT YOU WILL DO IN THIS ROLE

• You develop and implement performance marketing strategies, shaping our approach to digital customer acquisition and retention in alignment with the company’s overall goals.
• You manage different performance marketing channels and take full ownership of the relevant processes and tools
• You launch and manage campaigns across various platforms and channels (e.g. Google Ads, Meta Ads, LinkedIn Ads, and Twitter Ads).
• You constantly monitor campaign performance metrics and create insightful reports, including in-depth analysis of our core marketing KPIs.
• You develop and manage the performance marketing budget, allocating resources effectively, incl. forecasting the impact of marketing campaigns on our revenue and contribution margin.
• You keep a close watch on historical data, industry benchmarks, and use your performance marketing knowledge and previous experience to develop new projects and adjust strategies.
• You explore new and innovative opportunities for increasing our marketing visibility and customer base.
• You lead day-to-day communication with agencies and key partners to execute performance campaigns and initiatives.
• You manage and coach a high-performing, multi-market/multi-language performance marketing team.
• You collaborate with cross-functional and multicultural teams, working closely with other departments (especially Product and Business Development) to design robust tech/tool-supported process improvements and automations.

WHO WE ARE LOOKING FOR

• You have 3+ years of relevant experience in performance marketing, digital marketing, or similar fields.
• You have 2+ experience in managing people and held a role with a high degree of responsibilities.
• You have a deep knowledge and understanding of current marketing tools and channels (e.g. Google, Meta, TikTok, and other ad networks).
• You are proficient in using data analytics tools (e.g. Google Analytics, Looker, other BI tools) to measure and analyse campaign performance and user behaviour.
• You are data-driven and have great analytical skills, allowing you to interpret complex data and make informed decisions about marketing strategies and campaigns.
• You have experience in managing budgets, optimizing campaigns effectively and reporting on key performance metrics to stakeholders.
• You are detail-oriented, an excellent communicator, a true team player with hands-on mentality and openness to feedback.
• You are up-to-date with the latest marketing trends and technologies, as well as industry best practices to optimize marketing campaigns.
• You are fluent in English and in one of our core languages (German, French, Italian, Spanish or Dutch).
• You are passionate about the outdoors & nature, and/or the travel & tourism industry.

WHAT WE OFFER

• An exciting role in our Marketing team with great freedom to initiate and implement new ideas.
• Close contact and daily interaction with our CMO and company leadership team.
• An ambitious and experienced team with a clear vision in a dynamic scale-up environment.
• The atmosphere of an international, multicultural and diverse working environment.
• The possibility to choose your own device (Mac, Linux, Windows).
• Fun and awesome team events and activities, always different depending on the time of the year - sledging, skiing, rafting, pub quiz, laser tag, barbecue, game night, etc.
• A bright and spacious office right in the heart of Vienna, directly next to the Opera (incl. a terrace with BBQ).
• Fresh fruits, a Barista coffee machine and a cold beverage fridge available in the office.
• Relocation support (if applicable).
• A competitive annual starting/entry level salary (between €55,000 and €70,000 - depending on qualification & experience).

If you're excited about shaping the future of holiday experiences and want to thrive in a fast-paced, entrepreneurial setting, we'd love to hear from you!

Join us on our journey to become the number one booking platform for outdoor activities!