Head of Marketing (m/f/d)

ABOUT US

ToolSense is on a mission to increase the efficiency, productivity & sustainability of the asset-intensive companies that make up the backbone of our global economy.

Our ToolSense Asset Operations Platform captures data from our IoT devices and digitizes all processes around the asset - which makes it easy for asset-intensive companies to act on data insights and ensure full workflow digitization & business process automation.

By using ToolSense our customers realize cost savings, improve compliance and automate processes - so that they can concentrate on their actual job: enabling our daily lives and economic growth.

➡️ We are looking for a seasoned, experienced Head of Marketing (m/f/d) to join our growing company’s leadership team. As Head of Marketing you are responsible for all marketing activities and build up the team around. You will be responsible for all lead generation, marketing campaigns, content marketing, PR, events, and much more. So far, we focused mainly on outbound sales. Your task will be to significantly increase our inbound share, professionalize it, and thus have a significant impact on our ambitious growth targets. Since we are building our marketing from the ground up there is still very little available - so don't be afraid to roll up your sleeves!

➡️ We'll give you lots of freedom and space to implement your ideas and make sure that you'll work in a transparent, honest, and customer-centric culture. At ToolSense we all support each other so that everyone can do their best and enjoy what they are doing. We are also fans of life-long learning! We offer a fixed salary according to the IT collective agreement with the willingness to overpay according to qualifications, an attractive variable commission structure, and ESOP participation.

Equal opportunity: At ToolSense, we focus on results. We believe that a diverse team achieves better results faster. So here’s the deal: You bring in your very own perspective. We promise to judge your qualifications and performance, not your age, sex, sexual orientation, religion, skin color, gender identity, family status or disability.

YOUR RESPONSIBILITIES

Your goal is to set up ToolSense for long-term success and provide our sales team with a growing number of ICP MQLs by taking on the following responsibilities:

• You will develop branding, positioning, and marketing strategies in close communication with our management team & our agency
• You will implement those strategies together with your own team & our agency
• You will identify, test, and optimize various channels with an eye on profitability and scalability for the future
• You will set up outcome-focused reporting and show us what works well and what doesn't
• You'll take on large parts of the implementation yourself (together with our agency) - as we'll build up the team around you over time. This includes e.g. content, SEO, social media, PR, trade shows, events, sales materials, CRM (HubSpot), etc.
• You'll develop ToolSense towards thought leadership in our target verticals across multiple formats while keeping an eye on our competitors
• You ensure a consistent line of communication both internally and externally, strengthening our branding in the process
  

YOUR PROFILE

• You're attracted to a challenging, fast-paced environment and have already proven in a similar position before that you are resilient, self-motivated, data-driven, highly reliable, structured, and know what to do to build the marketing of a B2B SaaS company from scratch
• You have professional experience (3-5 years) in B2B SaaS marketing, preferably in our industry.
• You are an "all-around" talent, you dive into the different areas in marketing, provide suggestions and take care of the implementation process
• You enjoy working with people, are goal-oriented, and have excellent communication skills and assertiveness
• You are a strong team player and know how to inspire, develop and successfully lead your future team at the same time
• You have a technical affinity and even in difficult situations you have the ability to stay calm, think through problems and issues in detail, and find creative solutions
• You have a very good command of German (C2 level) and English (C1 level), both written and spoken.
• You are honest and challenge us with your open feedback to develop continuously and fully

WE OFFER

• Modern and pet-friendly office in the city center of Vienna (close to U1/U4 Schwedenplatz)
• Latest hardware
• Subsidy for lunch
• Great barista coffee, tea, fresh fruits, and snacks at the office
• Lots of freedom to implement your ideas
• A dynamic and innovative working environment with flat hierarchies
• Participation: Contribute your know-how and change the future of the manufacturing industry with us
• Very transparent, honest, and customer-centric culture
  
• A highly motivated, experienced, and cooperative team that will always support you
  
• Always keep moving forward: we offer you lots of internal and external training to improve

Interested? Great - we’d love to hear from you!