CRM & Loyalty Management (m/f/x)

CRM & Loyalty Management (m/f/x)
NEEDED

As a business unit of the REWE Group, we have around 100 employees in Vienna. The CRM and Loyalty department is a part of BILLA International's strategic marketing. We are the competence centre and the first point of contact for our countries for everything to do with customer loyalty & CRM. With the definition of the overarching strategy and international projects, we are driving the successful development of the countries - Bulgaria, Czech Republic, Slovakia, Lithuania - in the area of customer loyalty and supporting the future-oriented digitization of our customer processes.

Become part of our team as a CRM & Loyalty Manager (m/f/x) and combine the dynamics of a start up with the advantages of a corporation!

• You are the central contact for the further development of the topic of Loyalty programs in our BILLA CEE-countries
• You play a key role in delivering our consumer strategy by being the overall owner of Loyalty program
• Continuous optimization and further development of existing loyalty programmes whilst looking for opportunities to strategically develop and grow in the BILLA CEE-countries is your main task
• You enable the BILLA CEE countries to defined strategy for rewards and benefits, tools, and tactics around how to acquire, engage, and retain customers to the Loyalty program
• Uphold data governance standards and ensure data is captured consistently and appropriately across different touch points and channels and in compliance with the GDPR regulations
• Ensuring strategy-compliant implementation of measures through regular performance assessments and targeted ad-hoc analyses
• Interpretation of results and derivation of clear recommendations for action, which have a direct impact on performance improvements
• Translation of the touchpoint strategies into suitable KPIs, definition of the relevant target values and responsibility for their representation in dashboards

• A successfully completed degree preferably in business administration, media management or a comparable course
• Several years of professional experience, including min. 5 years in the field of Loyalty/ CRM/Marketing
• Experience in project management, which you ideally prove through certifications
• Knowledge of handling customer data in compliance with data protection regulations
• Application experience with common tools and/or platforms such as Salesforce Marketing Cloud, Adobe Marketing Cloud, Google Cloud)
• Fluent language skills in English and German as well as a basic willingness to travel (approx. 2-3 days/month).
• Analytical way of thinking, structured and responsible way of working and a strong customer orientation
• An affinity for numbers and strong analytical skills, with the ability to derive concrete recommendations for action from data and to convey complex relationships in a simple manner
• A high degree of passion for Loyalty, personalization and digital transformation round off your profile

• A diversified range of duties in an interculturally diverse and internationally active environment
• Numerous training and development opportunities within the Group
• Staff shopping and travel discounts
• A family-friendly company culture with flexible working hours and remote working options available according to your individual needs
• Extensive workplace wellness program including fitness classes, massages, etc.
• An industry-standard, attractive and performance based annual gross salary starting at 46000,-- Euro, Brutto on a full-time basis

No matter where you are in your career, we have a path for you. Whether you’re looking for your first job, advancement in your field, or a new career shift. We’re proud to employ great people who are passionate about their jobs. But they’re all different. No matter who you are, what you need and where you’re going, REWE Group can be a part of it. Apply now!

Please upload your resume to give us insight of your work experience - anonymously if you like!

We promote a diverse and inclusive work environment. Therefore, we welcome applications from people of different gender, age, cultural or social background, sexual identity and applications from people with disabilities.