The successful candidate will be in charge of the middle to bottom of the funnel. They will be responsible for the strategy, execution, and optimization of measures to track, convert, upsell and retain users of the product. For this they'll set up automations to reach and nurture users across different channels.
Automation Strategies:
In-App Tracking:
User Onboarding:
User Engagement:
Conversion Optimization:
Retention Programs:
Upsell/Cross-sell Campaigns:
Customer Feedback:
Analytics and Reporting:
Your Skills: User Experience Optimization:
Growth Hacking Techniques:
Tracking Setup:
Copywriting
Data-Driven Decision Making:
Customer Support Collaboration:
Marketing Automation:
Your Qualifications: Bachelor's degree in marketing, business, communications or a related field.
2+ years of experience in a product marketing or growth marketing role, particularly focused on user engagement and retention, preferably in a SaaS environment.
Proven track record of improving user onboarding, engagement, and retention.
Proficiency with marketing automation tools like Intercom, Brevo and Hubspot.
Familiarity with analytics tools like Google Analytics, Tag Manager, Posthog and Matomo.
Outstanding organizational skills with the ability to meet deadlines in an fast-paced environment.
A job in a fun, innovative and dynamic work environment.
Working alongside experienced and successful entrepreneurs.
Be part of a fast growing company with an international customer base.
Help shape the future of our marketing activities.
Flexible working hours (including home office).
Compensation starts at 4.000 EUR gross, but is negotiable according to experience.
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